|
|
|
|||
 SERVIMER-RESEARCH want to encourage companies in mexico, therefore did marketing research type quantitative study called lifestyle in past 2010 july. This Project we think to make 2 times during the year. The project is useful for small, middle and large companies of sectors: industrial, service and commerce that require current information of market. With it you can have better perception of your brand versus competition and understand the categories consumtion. These are the main results finded:
| |||||||||||||||||||||||||||||||||||||||||
Purchase of pantry
Purchase of clothes and footwear
Insurance
Purchase white line and furniture appliances
Credits
Saves
Personal transport
Consumption of beverages
Vacations and entertainment
Housing characteristics
Purchase of cosmetics
Cell phone
Fast food